Plan Your Direct Mail Marketing Strategy for 2021

Direct Mail Marketing Strategy

IT’S THE PERFECT TIME TO PLAN YOUR DIRECT MAIL MARKETING STRATEGY FOR THE YEAR. It’s the perfect time to plan your direct mail marketing strategy for the year.   Developing a direct mail marketing strategy continues to be one of the most effective ways to reach your clients. In real estate marketing, it helps you […]

Use Trending Real Estate Colors in Your Properties

trending real estate colors

HOW TO USE THIS YEAR’S TRENDING COLORS TO MARKET YOUR PROPERTIES. Towards the end of 2020, PANTONE announced the Color of the Year 2021. As a tastemaker in the design world, PANTONE’s Colors of the Year are expected to be = trending real estate colors this year.   They chose two colors, PANTONE 17-5104 Ultimate Gray […]

Meet the NEW

New My Marketing Matters Website Direct Mail Marketing 1

Our updated My Marketing Matters site has launched! Here at My Marketing Matters, we pride ourselves on offering cutting edge print technology to our clients. So, to keep up with our goal of staying up-to-date with our technologies, we’ve updated our website! Keep reading to learn about 9 of the new and updated features on […]

Winterize Your “Farming”


Keep your leads warm even as it turns colder.   With COVID precautions in place across most of the country, outdoor gatherings and warm weather this summer and fall have made it relatively easy to stay in touch with your clients and help them buy and sell homes. As the weather cools down, outdoor events […]

6 Reasons Direct Mail Works

Direct Mail Marketing Works

Direct mail is still one of the most effective ways to reach potential clients. Direct mail marketing has been a favorite of advertisers for many decades. It’s a relatively easy way to reach interested buyers and sellers and can be used to reach a broad audience. We’ve gathered six reasons why direct mail marketing works. […]

Understanding the USPS Mover’s Guide & Tips for an Easier Move

Moving Boxes Dolley

Help keep the moving process as stress-free for your clients as possible. When your clients are in the process of moving into their new home, there are plenty of details they need to keep track of. It can help remind them of a few things, especially one as simple as changing their address with the […]

How to Leverage the My Marketing Matters Portal for Your Growing Business

People Rank

We built our marketing portal to simplify your workflow. Learn how to make it work for you. We purpose-built our marketing portal to be your one-stop-shop for effective, customized direct mail marketing campaigns and your growing business. Whether you’re looking to reach your current farm more frequently or just get your name out there, our […]

6 Reasons Direct Mail Marketing Helps You Stand Out

View Email Document

Get your name in front of your clients and make an impression. Direct mail marketing is a tried and true form of marketing for a good reason.  It’s an effective way to reach your client base. It gets your name out there. Marketing Charts explains that direct mail marketing can have one of the highest ROIs […]

Why you shouldn’t be worried about your marketing being delivered

Mail Drop Bin Top

Many people depend on the USPS for packages, prescriptions, bills, and important communication, but we both count on it for our marketing and businesses. There is so much going on in the world that it can be hard to keep track of what we need to know about the current state of our postal service. […]

Keeping Informed with Informed Delivery

Email Blurb Illustration

USE INFORMED DELIVERY TO KEEP TRACK OF YOUR DIRECT MAIL MARKETING CAMPAIGNS. Informed Delivery has been around for a few years now, and has over 20 million users. It’s making it easier for you to see what mail is headed your way. Informed Delivery is free to all residential addresses and customers and works in […]