What Social Media Platforms Should You Use?
Social media gives businesses the power to reach out to their clients and advertise to new ones. In the real estate industry, having a social media presence is a necessity. With so many social media platforms to choose from, getting started might seem daunting. While over one hundred social media apps exist, we’re going to […]
How to Make Your Backyard Feel Like an Oasis
Even though stay-at-home orders are lifting, there are still restrictions in place for restaurants, parks, and pools. While a getaway may be needed, some states still have a required quarantine in place when you arrive, and traveling may feel a little daunting. Just because you can’t fly to a beach or go to your favorite […]
Use Direct Mail to Stand Out
It wasn’t too long ago when direct mail began overwhelming people and became the conventional way to reach potential customers and clients. As social media began to gain users from all age groups all over the world, digital marketing became the new way to advertise your business. While marketing on social media can still be […]
How Millennials are Changing the Home Buying Process
The home buying process has been pretty consistent over the last 50 years. However, as technology continues to advance and millennials start looking to buy and sell more seriously, the industry is going to see some significant changes. Agents may even see new roles developing. In the past, most home buyers found their realtor through […]
How Consistent Marketing is Like Your Resume
Your resume is an overview of your professional accomplishments to show future employers what you can do. Resumes include your past jobs, education, and other information on the skills you have. Your resume will help employers get to know who you are so they can decide if you will be a good fit for the […]
How to Use Your Marketing to Tell a Story
Real estate storytelling combines social media, videos, mailings, and emails to tell a story about a property, an area, or an agent. Storytelling is often seen as more authentic and personal than other forms of marketing. It is used as a genuine way to capture emotions, engage clients, and make your marketing more successful. What […]
Using Mailing Campaigns Wisely
In a time where technology is starting to dominate the world, the real estate industry is moving with it. Buyers find agents online and can pick out a home with the click of a button. Agents are marketing with social media, mass emails, and online ads. Through all of these new developments, mail campaigns remain […]
How to Survive the Real Estate Off-Season
When the market is slow, it’s hard to stay productive. The off-season doesn’t have to be downtime. Use it to your advantage by following these tips! Brainstorm and plan events Host an event. Hosting events is a great way to promote your company, to play an active role in your community, and to present your expertise […]
The Next Great Migration
With all the time people have spent indoors and at home in recent months, they have a newfound appreciation for easy access to the outdoors and comfortable living spaces. Stay-at-home orders and the pandemic have highlighted the importance of the ability to spread out to maintain a certain quality of life. Townhouses and apartments usually […]
Six Tips for Virtual and Live Home Tours
Virtual home tours are rapidly rising in popularity. Whether you produce the video on your own or hire a professional photographer/videographer, following these six tips will help draw homebuyers in! 6 Tips for Virtual and Live Home Tours For Better Response 1. Let in as much light as possible A bright room will not only […]
