Brighten Up Your Home on a Budget
If you live in the United States (or really, anywhere) chances are that you have spent a lot more time in your home than you normally do. We have seen people relocate to the suburbs, move to larger homes, and adjust their must-have lists to include outdoor space, pools, and more. When you have to […]
Marketing with Facebook
Facebook is the largest social media platform. The wide range of users makes it a great social media platform to use for advertising. It allows you to connect with clients, new and old, and promote your services. Follow along to learn more about how to use Facebook for real estate marketing. Why should you use […]
Marketing with Instagram
Social media is a great way to market your business and gain clients and recognition. Most platforms offer different paid marketing options, but if you use your profile or page in the right way, they can serve a similar purpose. Instagram is very popular, and the visual-forward approach is easy for followers to digest. So, […]
How to Host a Socially-Distant Open House
9 WAYS TO HOST A SOCIALLY-DISTANT OPEN HOUSE If you’re starting to venture back into holding in-person open houses, there are a few ways you can make them safer and more comfortable for you and your clients. Keeping doors open, wearing masks, and providing hand sanitizer are some pretty typical suggestions, but we’ve thought of […]
How Much Should You Spend On Marketing?
Marketing is fundamentally one of the most important ways an agent can put themselves out there to try and gain new clients. Top agents often dedicate a significant amount of their funds to marketing campaigns, but it’s crucial to find the sweet spot that works for you and your clients. Analyze Your Business Before you […]
What Social Media Platforms Should You Use?
Social media gives businesses the power to reach out to their clients and advertise to new ones. In the real estate industry, having a social media presence is a necessity. With so many social media platforms to choose from, getting started might seem daunting. While over one hundred social media apps exist, we’re going to […]
Use Direct Mail to Stand Out
It wasn’t too long ago when direct mail began overwhelming people and became the conventional way to reach potential customers and clients. As social media began to gain users from all age groups all over the world, digital marketing became the new way to advertise your business. While marketing on social media can still be […]
How Consistent Marketing is Like Your Resume
Your resume is an overview of your professional accomplishments to show future employers what you can do. Resumes include your past jobs, education, and other information on the skills you have. Your resume will help employers get to know who you are so they can decide if you will be a good fit for the […]
How to Use Your Marketing to Tell a Story
Real estate storytelling combines social media, videos, mailings, and emails to tell a story about a property, an area, or an agent. Storytelling is often seen as more authentic and personal than other forms of marketing. It is used as a genuine way to capture emotions, engage clients, and make your marketing more successful. What […]
Using Mailing Campaigns Wisely
In a time where technology is starting to dominate the world, the real estate industry is moving with it. Buyers find agents online and can pick out a home with the click of a button. Agents are marketing with social media, mass emails, and online ads. Through all of these new developments, mail campaigns remain […]
