Is It Worth It to Buy a Fixer Upper?

Is it worth it to buy a fixer upper? As home supply stays low, buying a home that needs repairs starts looking more attractive to buyers. Here’s how to help your clients weigh the pros and cons of buying a fixer-upper. As a real estate agent, that low housing supply makes it harder for buyers […]
Pick the Perfect Closing Gift

ONCE YOU HELP YOUR CLIENTS CLOSE ON THEIR NEW HOME, IT’S TIME TO PICK THE PERFECT CLOSING GIFT. A closing gift is a great way to show gratitude and appreciation for your client. But picking the perfect closing gift can be tricky. You need to find something that your clients will like, not too generic, […]
Are real estate market trends favoring buyers or sellers?

IT CAN BE HARD TO FIGURE OUT THE CURRENT REAL ESTATE MARKET TRENDS WITH ALL THE TALK ABOUT BUYER’S AND SELLER’S MARKETS. HERE’S WHAT YOU NEED TO KNOW ABOUT THE CURRENT MARKET. As an agent, you need to stay on top of real estate market trends to help your clients buy and sell homes. Things […]
Create a Consistent Image with Your Real Estate Social Media Handles

YOUR SOCIAL HANDLES CAN TELL YOUR FOLLOWERS WHO YOU ARE AND YOUR PROFESSIONAL SERVICES. As an agent, you know firsthand how vital a consistent, professional image is for your brand and business. Your professional image usually comes from dressing the part, keeping your social media accounts active, and sending direct mail marketing campaigns to your […]
Help Your Clients Declutter to Sell Faster

ENCOURAGE YOUR CLIENTS TO DECLUTTER BEFORE LISTING THEIR HOME TO HELP IT SELL FASTER. Having your clients declutter before listing their home can help the property sell faster. A clutter-free home feels clean, welcoming, and inviting for potential buyers. Here are some helpful tips to encourage clients to declutter before listing. 1. A clean house […]
What Direct Mail Delivery Times Look Like Right Now

DIRECT MAIL DELIVERY TIMES CAN MAKE OR BREAK YOUR DIRECT MAIL CAMPAIGNS. HERE’S WHAT YOU NEED TO KNOW. Many people depend on the USPS for packages, prescriptions, bills, and important communication, but we both count on it for our marketing and businesses. You may have noticed that mail is taking a little longer than usual. […]
Meet HomeLife, Our Consistent Direct Mail Marketing Strategy

DIRECT MAIL MARKETING STRATEGY MADE EASY WITH HOMELIFE, OUR SOLUTION FOR REACHING YOUR CLIENT BASE REGULARLY. As an agent, sales take up most of your time, but that doesn’t mean you can’t create a consistent direct mail marketing strategy. To help you reach your clients with a consistent direct mail marketing strategy, we offer […]
Plan Your Direct Mail Marketing Strategy for 2021

IT’S THE PERFECT TIME TO PLAN YOUR DIRECT MAIL MARKETING STRATEGY FOR THE YEAR. It’s the perfect time to plan your direct mail marketing strategy for the year. Developing a direct mail marketing strategy continues to be one of the most effective ways to reach your clients. In real estate marketing, it helps you […]
Use Trending Real Estate Colors in Your Properties

HOW TO USE THIS YEAR’S TRENDING COLORS TO MARKET YOUR PROPERTIES. Towards the end of 2020, PANTONE announced the Color of the Year 2021. As a tastemaker in the design world, PANTONE’s Colors of the Year are expected to be = trending real estate colors this year. They chose two colors, PANTONE 17-5104 Ultimate Gray […]
Quickly Increase Curb Appeal with 12 Easy Tricks

Increase the curb appeal of your properties this winter. Experts say curb appeal is an essential part of any home sale. In the spring, summer, and fall, it’s easy to rely on green grass, pretty leaves, and flowers to help make the sale. During colder months, the home might require a little more TLC to increase […]